Hi there,
I know that making a typeface is not an easy job some times it may took up to a month to finalize it but still when some some makes it that does not guarantee a person that definitely it will sell. Because there's a much bigger game of "keywords" and "seo" nowadays to promote and specially to sell a font. Nowadays you guys might have seen that even an ugly or a worst fonts are sold on internet WHY???? because they did the seo right, they placed the keywords as required. One can make a font but I think its a much much difficult task to promote it make it seo optimized.
So Guys, I'm new at selling fonts. I make fonts very well but I really dont know that how to promote them or how to make my font be sold on market places like myfonts/monotype. Can anyone please guide me and teach me how you guys are promoting and making your fonts sold by a traffic or audience? what are the aspects to sell any font on internet? Can any one please help?? Is there any easy or particular way to do it?
My first font family is released on myfonts platform (link given):
https://www.myfonts.com/fonts/zeeshanfoundry/premium-sans/BUT I DONT KNOW how to appear it on search engines and suggested layers. Font Gurus! please guide me like a brother that how you guys make your font sales. And also there's not any single video on yt at this topic so thats why I'm asking you gusy. PLEASE GUIDE!!!!
Comments
ZeeshanHasnain said: Looking at some basic mistakes in that myFonts font, it seems to me like there is still some room for growth
Licenses don't sell font, very few people look at them after all, so I'm not really answering your question about how to get eyeballs. That said, the license does matter.
Oh, and the best fonts take YEARS to make. It's fine if you're making quick fonts in a month but it's the worst kind of youthful hubris to imagine, when asking seasoned font people for advice, that's a long development cycle. Even if what you intended to say is that the final phase of testing and mastering can take up to a month even that is at the low end for most font families.
We can't tell you how to get customers because a) every brand is a little different and b) some of us frankly are still amazed we have customers and don't really know how we managed it.
We each know what works for us and most of us have tried the things that work for others with little success. You're going to have to find your own way. @Craig Eliason @Alex Visi did give you the best answer any of us can give when they said you're going to have create a brand and make it stand out.
As I'm new to this forum so I thought that it would be a helping community gateway to the newbies and the field existing individuals who faces some problems, and that's the general Idea any one can guess of any forum, The forum members use to guide other people for sake of brotherhood and spirit of helping others. They never ever ask for money as JoyceKetterer said: The truth is I never asked for a key, I just requested to expert typographers what do they do to sell their fonts online? I neither asked this help for free nor for paying them. I asked this help for the moto this platform typedrawers was created that is to help others by telling and guiding the solutions or answers to one's problems and questions. If any one helps others by any means it always returns when he is in some sort of problem.
If you are hurt by my any word, then I'm sorry, didn't mean any thing which you mentioned about me.
All I asked was a simple question and I already said that I'm new to it that's why I requested people to answer.
I you don't want to help that's OK I will never mention you again, I respect your skill set and you I appreciate you replied. You're like a true sister to me,
thanks
My "for free" I meant "without effort on your own" (not that you should pay us). By "key" I meant the means by which to figure out a puzzle. I didn't say you expressly stated that making fonts is easy but characterised "up to a month" as an "implied insult" because fonts take SOOOO much longer (because they are far to hard to be made that quickly).
You're asking for help we can't give and then coming off as defending and vaguely insulting. I know that's not on purpose and I'm trying to be kind here. I'm clearly not striking the right tone either so I'm going to stop posting in this thread. I wish you the best of luck.
Perhaps the first step toward a successful typeface would be to spend more time on it. If you're already at a point where you no longer see anything to improve about the typeface, obtain feedback from the community on a critique thread.
At a quick glance, your Light looks quite attractive to me, the Bold less so. It could use significantly more optical compensation. The weight ratio between Regular and Bold is also unusually small; the Bold has trouble standing out from the page.
It also doesn't help that you seem to favor typesetting the fonts at tight tracking, which messes up the rhythm and makes them seem cruder than they are.
Craig wrote:
Not only do fonts take a lot of time to make, but so does building a brand — especially if you want to sell large text families like your Premium Sans. And I am afraid you have your brand building steps in reverse: start by creating typefaces with a unique point of view, a style of your own; then focus on the marketing aspects.
The more original your product, the easier it will be to write a story that drives traffic.
When I looked at the typeface, I thought some of the same things Christian mentioned:
- needs more optical compensation in the heavier weights, notably where a curve meets a straight stem (e.g. “n”)
- Bold is not heavy enough to be a bold. Not even heavy enough to be a semibold. More of a medium weight at most.
- Italics seem like they are purely mathematically obliqued without any optical corrections. At the very least you could fix the weight issues that result, and the damage to the shape/weight of the S/s.
But rather than only worry about the one font, I would also ask you to consider… what else do you have in the works? What threads are going to tie your different typefaces together? Which all leads to… how are you going to brand your foundry?
I think that writing something about the typeface is useful for marketing, and more successful when it's written in an interesting way. That's what I try to do with my blog posts for new releases:
New Kansas
New Windsor
Start with answering these questions:
Why did you decide to design this typeface in particular?
Why do you think the style has been so popular over the years?
What do your letterforms bring to an already-established style of typeface?
Why’s it called Xxxxx?
What are its distinguishing characteristics?
What should I use it for?
Within answering these questions tell the reader something revealing about yourself.
If too many users mark your email as spam… that can get you swept up by spam filters in general, and this can be VERY hard to fully recover from! It can affect your entire domain, so… ouch.