Mobile font licensing sales

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  Thierry Blancpain Posts: 201

  December 2017

  Four of our last 1000 sales were from mobile phones or tablets.
  
  Our site is adaptive / responsive throughout, but we definitely didn’t invest the last 10% (that are more like 50% of the work) for the shop’s front end code to make everything absolutely perfectly looking for mobile devices, but it works and people can use it, it seems.

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  Max Phillips Posts: 474

  December 2017

  Thanks, Thierry.

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  Matt McDonagh Posts: 14

  December 2017

  Max, I'm not in the business of selling fonts (yet), but I have built many commercial websites over the years. The general mantra for web design is mobile first, but given that a type designers primary client is likely to be a graphic designer/typographer/web designer, they're most likely to be using a desktop. 
  I'd concur with Therry, make your site responsive, use flexible measurements throughout (em/%/vw/vh) and float all the major site elements. Thats will solve most issues. You might want to pay some attention to the navigation for mobiles/tablets, but that isn't a big issue and can be easily handled by a media query.

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