I could swear I remember leafing thru Graphis and Modern Publicity back in the 70s and seeing full-page ads for a service that applied fancy lettering effects to typositor type: complex combinations of outlines, dropshadows, extrusions, hatching, even dimensional outlines à la the Rolling Stone logo. But when I go thru my old magazines and annuals, I can't find a trace. This was not PLINC, btw, and as I recall, the offering went well beyond their optical slanting and reproportioning.
False memory? Drug damage? Can anyone help?