NYT: Rubio Deletes Calibri as the State Department’s Official Typeface
Comments
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That is hilarious.0
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14pt? Big Paper has gone too far.5
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What would suit them best is a blackletter, all caps, though I suppose that the term “blackletter” might itself seem too woke.2
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Vote for Navratilova !0
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Scott-Martin Kosofsky said:What would suit them best is a blackletter, all caps, though I suppose that the term “blackletter” might itself seem too woke.I think they would find blackletter too revealing, not legible enough, and too weird.My initial reaction had been that something more conservative than Times New Roman would be, for example, a Jenson.But on further reflection, as they would want something that was in some way "American", I think that Caslon would work. Of course, Caslon, like Times New Roman, comes from Britain, but at least Caslon is associated with the American Revolution in a number of ways.
A web search did not turn up a typeface by that name.Yves Michel said:Vote for Navratilova !0 -
I for one think it is entirely excellent that the US State Department is reverting to using a typeface designed by a committed Marxist who was imprisoned during WW1 as a conscientious objector. Bravo!8
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In privileging classicist style over (putative) legibility/readability, Rubio is following the practice identified by Walter Benjamin, “Fascism is the aestheticization of politics.”2
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Now I want to write an op-ed for the Washington Times about the woke history of Secretary Rubio’s favorite font.5
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Funny that the 12/11 NYT article’s author refers to Calibri as being “invented” and de Groot as its “inventor”.1
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John Hudson said:I for one think it is entirely excellent that the US State Department is reverting to using a typeface designed by a committed Marxist who was imprisoned during WW1 as a conscientious objector. Bravo!
From that perspective, surely it would be even more appropriate for them to be using Perpetua?0 -
Maybe type designers in the USA need to start calling themselves “type inventors” and filing design patents on everything.0
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According to the article, the switch from Times to Calibri occurred during the Biden Administration, when Microsoft themselves were already replacing Calibri with Bierstadt/Aptos.Nothing against Calibri, aside from my preference against the broad category of sans in general, but if one is to “modernize” Times, I’d start with STIX Two.Meanwhile I noticed the Guardian article linked in another thread shows a picture of a US Customs & Border Protection sign set in Joanna, which happens to be my favorite Gill design.0
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I hope the Great Peacemaker will bring a ceasefire between classicists and progressists. That could help him for the next Nobel Prize; Gaza, Congo or Ukraine will not !0
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