Currently thinking about how to enter the font market with my first family. How's everyone's take on starting with open-source 1 master (out of 3) on Google Fonts as a way of reaching your potential customers?
If possible, is there any real data on the conversion rate of Google Font view - GG Fonts download - Further purchase in our website?
If you or anyone you know have experience with this, please share.
Thanks a lot in advance.
Also, you are aware that if you open source one style of your font, people can do derivative works, including other styles?
(Not saying Google would accept such third-party additional styles on their site. Then again, I am not sure Google would be interested in a single style of your family if you intended to withhold/retail the rest. @Dave Crossland?)
“The project must be wholly licensed under the SIL Open Font License v1.1.
There must also be no proprietary/restricted-license versions of the project available elsewhere (such as additional weights/styles).”