This photo was published today in The New York Times, in an obituary for Paul Van Doren, the co-founder of Vans shoes. There was no date on the photo, though the car (which I can’t identify with certainty—Camaro? Dart?) would place it around 1969/1970.
Comments
Thank you, Mark. I’d forgotten about the Maverick—it was the beginning of a bad, bad, bad era for American cars.
More on topic: I was fascinated by the promiscuousness of the lettering. Note how the the letters on the “Open Now” signs are entirely different from each other; and how “Vans/Van’s” are different on the transom and the lower window. But the thing that got my attention was the word “flying,” which reminded me of Berthold Wolpe’s Tempest type, though I admit that might be wishful thinking.