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Stephen Coles said:
Multipurpose workhorses that do their job without fanfare? Franklin Gothic, Charter, Akzidenz Grotesk, Clarendon (mostly).
Florian Hardwig said:
James Puckett said:
I think of something simple and built out of reusable shapes. Something that looks like it was designed by an engineer or draughtsman far removed from the world of Zapfino. My Ironstrike family was based on a ghost sign painted on the wall of a gym that used to be a warehouse. The gym was frequented by muscleheads who could handled dumbells that weigh as much as me. I kept that feeling in mind while designing Ironstrike. Tal Leming’s United is another typeface I consider industrial.
everyone. Now I know that there’s a range of ideas about industrial type.
Here's what I have in mind when I use the term industrial: square with round or
diagonal chamfers, somewhat modular. Angular railroad signage. Sports jersey
octagonal type. Grid based railroad lettering. Signage in the “stovepipe”
category is industrial. The current trend of “ironworks” display type is
industrial. There’s also industrial display type that was fashionable in the
1940's/1950’s that's on the edge of Art Deco with aligned high or low
crossbars. Sometimes the line between Art Deco and industrial can be fuzzy.
While industrial type is easy to reproduce with a straight-edge and compass,
it’s designed to be decorative. Chank Diesel's Parkway is an example of
I classify DIN as technical. Technical typefaces
look like they were designed by engineers rather than type designers. They have
curves and aren’t intended to be decorative (but we might use them that way).
Technical typefaces may not be the most readable, but the intention is
legibility and usually the ability to reproduce them with straight edge and
compass. Examples: some license plate type, Highway Gothic, OCR,
chainprinter/typewriter* DYMO labels, architect templates and stencils. Not all
stencils are technical typefaces, but I think the majority of twentieth century
stencils are. They’re often weren’t intended to be decorative; just functional
and as legible as possible.
Techno is harder to define as it can be like
industrial and there’s some crossover. Techno has ultramodern aspects and eschews
classical elements. I consider Microgramma to be the first techno typeface.
There’s some overlap in 1970's/early 1980's Japanese industrial logotypes like
Namco (check my Uniwars interpretation of that style). Industria is both techno
and industrial—right on the border. Bank Gothic isn't techno...the
old-fashioned elements put it in the industrial category.
That’s how I define industrial and it was
interesting to see the different ideas people had—not as clearly defined as I’d
* I don’t classify most typewriter type as
technical. I’m picturing sans-serif IBM chainprinter type of the 1960’s-1980’s.
The type of thing you’d see on an old driver's license or magazine subscription