I have been reading up on licensing, but I am just not sure of my case.
For a start-up company I am creating the logo, product and packaging design. For this I would like to make small adjustments to the Today SH
font; I would then use it for the logo, and for some text on the product and packaging.
The adjustments would be minor and not necessarily all letters will be affected (though all letters that appear in the logo will); a bit like this David Rudnick remix of the Poplar font:
My questions are:
- If I do my adjustments directly onto the font file: is a license needed at all? Is a special license needed?
- If I work from a jpeg, tracing it to vectors myself, and then do my adjustments: is a license needed?
(- How does Rudnick deal with the licensing for the above example?)
- Any other things I need to know?
Thanks in advance for any reply.