Fashion Brands Using the Same Fonts?

Ralph Smith

Bill Gardner, a designer who obsessively tracks corporate identities at LogoLounge, says the bold sans-serif look is nearing the end of its trend life. 
https://www.bloomberg.com/news/articles/2018-11-20/why-fashion-brands-all-use-the-same-style-font-in-their-logos

Hrant Հրանդ Փափազեան Papazian

Inshalla.