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Ray Larabie

About

Username
Ray Larabie
Joined
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3,361
Last Active
Roles
Member, Type Person
Points
1,114
Invited by
Russell_McGorman
Posts
676
  • Re: TextEdit Font Menu

    I just want to put them in a certain order and have my customers see them in exactly that order. If everyone thinks it's a stupid order, then I'll change the order myself and update the fonts. But the way it is now, no matter how I set up the names it's going to look fucked up in some applications. And that's for normal style names. If fonts have non-standard style names, it's like applications are picking them out of a hat.
  • Re: Anti-Ink-Traps

    Being a class clown is not remotely my thing.
    yeah but...
    I was of course having fun with its carnal nature
    Drawing attention to something you think will amuse people is 80% of the job of class clown. But if you don't take risks, you can't amuse anyone.
  • Re: What was the very first typeface described as “feminine”?

    @Hrant H. Papazian
    Protecting gender stereotypes is like a nature conservationist focused on protecting the common housefly. We're in no danger of anyone in the world forgetting gender stereotypes exist. If you want to discuss the relationship between gender and type, that's fine. There's nothing wrong with that. 

    Outside of ad copy, gender and type is an interesting thing to talk about. If a reviewer says a font is masculine, there's some context. We know who the reviewer is, we can think about it.

    I get what you're saying about the two triangles. I think we're all pretty round these days. But some women have narrow shoulders, wide hips, thick limbs, big muscles and sharp angles. Some men have wide shoulders, narrow hips, thin limbs and soft features.

    When gender stereotypes are used in ad copy to sell fonts, it's not a discussion. Think how that kind of ad copy reads to people who don't fit the stereotype. When type designers use these terms in their ad copy, they're usually not talking about the triangularity, the hip/shoulder ratio of the typeface. Enter some gendered terms into your vendor search tool and see what comes up. You'll see a few results that aren't stereotypical and plenty that are.

    Maybe there's a way to use gender in ad copy that's progressive. But I think the typical gender stereotypes used in typeface ad copy are a turn off for younger customers. When a young designer types "feminine" or "masculine" into the font vendor search bar, the search results have an effect on what the next generation will see.
  • Re: What was the very first typeface described as “feminine”?

    Maybe assigning what the type designer or writer believes to be the gender characteristic of a typeface is more limiting. When an angular stencil headliner isn't described in ad copy as masculine—when a light Spencerian script isn't described as feminine, what broader benefit are we missing out on?

    Does assigning a gender to a typeface help the customer? If a designer is looking for a headliner for a military recruitment poster aimed at women, should they be looking for a masculine font? Keyword: macho? When they read the ad copy telling them how manly this font is, are they going to think that they've found the wrong one?

    A milliner finds a script that looks perfect for the lining of a top hat intended for men. But the ad copy says it's "girly" and "has curves in all the right places." Why do we need this gender specification in fonts? Get rid of it and we lose nothing.

    If it's a display typeface made of penises, then yeah, maybe we could call that masculine but otherwise, I don't understand why gender is needed in ad copy for fonts.
  • Re: URW is hiring a Senior Typeface Designer

    @Hrant H. Papazian I think it's impolite to hijack someone's job posting with a discussion of the merits of formal education.