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Re: Type pricing and licensing: as a tool or material?
@"Alex Visi" I hate to be pedantic and technical but the word "font" literally refers to the software. The word to describe the collection of glyphs is "typeface". I kno…5 -
Re: Type pricing and licensing: as a tool or material?
@"Alex Visi" I'll try to take your points one at a time: When you say "reproduction is endless" I think you mean reproduction of the images made with the fonts? That's not use of …2 -
Re: Type pricing and licensing: as a tool or material?
@Laurensius I'm not sure I understand your question "how do I find". Do you mean to ask wether customers violate the license? Yes, all the time, but not usually on purpose. Our customers ar…1 -
Re: Type pricing and licensing: as a tool or material?
There's a middle ground. We (Darden Studio) also require that the license be held by the end client but only for embedding. We still have a basic licensing level where an agency can use the fonts to …5 -
Re: How much time do you usually spend on font promo images (specimen)
I like to think of them as imagined use cases rather than "fake uses". The best way to judge type is to set it. We're showing how we anticipate the fonts being used. I think the biggest res…4
