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Re: Hoefler&Co sold to Monotype
I don't see why he did it. Not at all. He could have retired without selling the company, or sold the company to someone else who'd have kept it whole. It frankly makes zero sense to me. Whatever mon…11 -
Re: Hoefler&Co sold to Monotype
@"John Butler" and @Kpease call me a cynic but I don't believe a word of the press release. And no, I don't agree that myfonts is a precedent. Monotype bought that in order to have a beard.…5 -
Re: PLEASE GUIDE ME REGARDING FONT SELLING AND ITS MARKETING
@ZeeshanHasnain. My apologies for using idiomatic English that obviously didn't translate well for you. I wrote that post in response to a post by you in which I thought you seemed very frustrated th…3 -
Re: PLEASE GUIDE ME REGARDING FONT SELLING AND ITS MARKETING
@ZeeshanHasnain I know you're trying to be respectful but you should know you're not coming off well. I said "years", not "up to a year". No Darden Studio font has ever taken less…2 -
Re: PLEASE GUIDE ME REGARDING FONT SELLING AND ITS MARKETING
I guess it's my turn to be the broken record that only plays one song. In retail fonts you're not selling the font, you're licensing it. There's a way in which what you're actually selling is the lic…10
