Rationell

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Graphic samples

“Rationell” is a multipurpose corporate typeface, a functional classic based on 1950's swiss rationalism, subtle tuned on a XIX century didonesque modernist structure all under a contemporary interpretation with the eyes of the Latin idiosyncrasy.

Designed in 12 upright weight with 12 matching Italic, from Hairline to ExtraBlack, average weights (Light to Bold) are easily read on text sizes, printed and digital environments, while extreme ones (Hairline to ExtraLight and ExtraBold to ExtraBlack) are especially suitable for big headlines, poster and above sizes as big as storefronts, monumental billboards or building size printed mesh covers.

With a large kerning work, vertical metrics, underline and strikethrough weight setting, OpenType features as standard and discretionary ligatures, lining, old style and tabular numerals, scientific and fractional figures, slashed zero, stylistic and contextual alternates (rounded dots, "Il" readability, automatic roman numbers, auto circled numbers, auto slashed zero on alphanumeric contexts), sensitive case, localized forms, glyphs composition/decomposition, access to all alternates (from character set panel).

Rationell has a serious but kind timeless look, an ideal voice for corporate publishing, branding, wayfinding and complex technical information systems. It Supports 222 Latin based languages, with +2000 glyphs capable to solve the most advanced nowadays global design needs.