As a design studio choosing and assigning typefaces for clients, our biggest font-related issue nowadays is this:
We (studio) license typeface for our own use, client (company) licenses for their use. Later they involve at least a social media agency (service provider) in small to medium business scale.
Does creating a license for small businesses that already encompass the sending of the fonts for at least two other service providers (or more) make sense?
I know fonts are software, but it seems to me that, as in a logo or any other brand asset that is delivered to the client in the end of a branding project, a font could and maybe should be an item that the business can make available hassle free for their suppliers.
Maybe there should be a skyfonts/fontstand/typekit of the sorts that would allow the company to activate/deactivate the licenses to certain suppliers and keep control.
I know fontsmith does brand fonts, perhaps it's just a matter of talking to the foundry and setting up a special license that allows for that?