I just saw this announcement for a new typeface called "Spectral", commissioned by Google (Dave Crossland?) for Google Docs:
https://www.productiontype.com/news/spectral_a_new_typeface_for_google_fontThoughts on the design?
Edit: For some reason, my browser automatically put this in the "Type Business" category, which was not intended. Sorry about that.
Comments
@Jack Jennings Is that true? How droll, and regressive. Good things can come from unsolicited feedback* – it's really a matter of intent.
* https://github.com/googlefonts/spacemono/issues/1
I guess I'll have to see if the moderators censor me:
Spectral reminds me of Mrs. Eaves, in its delicate forms, very modest x-height... but also its spacing being way too loose.
(PS in the background)
(left: PS, right: TT)
Especially given that I don't think TD is frequented by the designers, anything posted here is just going to amount to a glorified sub-tweet. Especially because the initial post was made without offering any take in itself, the optics of this is just trolling for negative hot takes.
As for the typeface: Strangely enough, the presentation on the website renders it difficult to judge the typeface as a text face, which is apparently its intended primary role. From what I can see, I find the Lights quite charming, but lose interest with every step towards the ExtraBold. Already in the Regular, I find the rotated stress of /c/e jarring (sort of like in Times New Roman), and the /a turns from graceful into ungainly.
The spacing is very wide indeed — judging from their website, I suspect they specifically wanted the typeface to work at small sizes on bad screens. I don't mind it so much in the lighter weights, but again, in the Bolds, I feel like I keep seeing individual letters next to each other rather than wordshapes and cohesive lines.
And you are right (again), I should have offered my own take, which I will now do. As a whole, I find the shapes a bit distracting. I'm not sure if it's the general letter spacing or my taste for more inky, organic and smooth contours found in many classical serif families. I can see how the design works well for on-screen rendering, but unless the text is very small, the very wedge-shaped serifs and terminals really jump out at me. I guess I would have expected to see more of a slab-serif design, but instead I feel like I'm seeing too many edges and not enough words and letters. I would expect to see such bulky features only in a design that was intended for smaller optical sizes where the eye notices them less, but where they provide geometric clarity and substance.
Of the weights, I think the Regular and Bold designs work together the best and can imagine those will be used the most. The various stroke thicknesses in the Extra Thin weight seems inconsistent across the glyphs.
Those are my non-expert thoughts. I'd very much be interested to hear yours.
Except for the intended environment and use, that's great advice. But 40, 60, 120 hours later, what pixels are changed in the output? Plus, you are looking at curves the user would never see unless they stroked the font. In TT, at least, just like punch-cutting, one is always and only addressing the transparent (also known as white). So whatever error you see there, no matter how small, it's even smaller.;)
I agree that at the intended environment and size it will not be noticeable. But you never know how large somebody will mis-use a text font
That’s because one purposively forms one’s impression of where it fits in the vast panoply of faces, and culture in general, by such inspection—so one can’t help but be aware of the quality of detailing, which will thus colour one’s estimation of the design’s merit.
Nick, drawing large more than helps— I require it. But am not talking about generalizations of impressions users may or may not ever have, vast panopolies, culture in general, or design merit in the world, just this project.
I think Jack is right, especially after reading people's comments "on the design", so far. The design itself, as opposed to its capture and generalization, is all that's not being discussed.
So, if you go with Christian being right, and that Others may benefit from knowledge of a better capture and generalization of that design, then the specification, price, schedule, and future, are important and they all play a role in the learning experience.
Here, this project was perhaps dooooomed from the start. You can't apply the style list of Roboto to a relatively high contrast serif design and expect it to work great for every use, even if utterly and totally confined to Google Docs and slides.
The premier compromise is spacing, and as it appears, the developers safely left it open so it'd work down to every small size, and at a greater distance on slides. Any other use and the user would need to minus track. The other way around, spacing every single style according to what it's internal whitespace requires, would likely end in disaster for your average google user.
There is a new thing though, that helps with this... what's it called again... in any case, under the circumstances here, no amount of proper solicitation would correct that. There are simply not enough masters, either in the font, or the peanut gallery;)
> The design itself, as opposed to its capture and generalization, is all that's not being discussed.
False.
Not any more. The environments that ignore hints to advance widths are too many and too pervasive. We lost that ability around the time that sub-pixel rendering with sub-pixel positioning became the dominant model.
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With regard to the design of Spectral, what I'm mostly struck by is that it seems a nice, traditional book face, in terms of its proportions and style. That strikes me as an odd choice in something that is ostensibly designed for online document use. Some of the illustrations of it in use remind me of pre-Calibri/Cambria MS Office documents, and can't help seeming old-fashioned as a result.
[Disclosure: I suggested to Dave Crossland a few years ago developing a suite of fonts for Google Documents, which would have included both serif and sans, as well as a condensed face especially for spreadsheets. Would still like to do it.]
In theory, as we progress further into Minority Report territory, as well as parametric fonts that profile and target users, they may also profile media, with “graded” axes; and also profile typographic variants, for instance adjusting extender length according to leading.
All the type designer has to do is to map point sizes to the desired axis positions.
I think it will work well for ‘normal’ viewing conditions (computer displays at normal reading distance), but factoring in a variable view distance or even zooming may be tricky to get right for the layout engine programmers.